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At DRG, formerly known as Abacus International, we take steps to understand the evidence for your technology, develop an appropriate value proposition to support it, and communicate this effectively to stakeholders and decision-makers in both internal and external settings. Effective communication of the value of a technology in terms of health, cost and societal benefits – to payers, healthcare professionals and patients alike – is a key driver of optimized market access for life sciences companies. Our solutions include value dossiers, slide decks and detail aids, customer communication toolkits, interactive database platforms and leave-pieces.
Good communication should be at the heart of every value tool
VALUE PROPOSITION DEVELOPMENT
“At an early stage in a new intervention’s development, it is important to understand how the new product or technology will engage with the market it will enter. Where will it fit in? Who will pay for it?
DIGITAL COMMUNICATION TOOLS
DRG’s interactive digital communication tools are the ideal presentation platform for enabling high impact presentations of value messages and customisable financial impact for your product in one tool.
GLOBAL VALUE DOSSIERS
As companies try to keep abreast of global pricing and reimbursement challenges, the product global value dossier (GVD; core value dossier, CVD) has become an essential market access tool.
Arm decision makers with simply-presented clinical, safety and economic evidence to help them make informed choices about the use of your technology.