Brand Tracking: Imagine the Opportunities
Is your finger on the pulse of the medtech market?
Effective investment, marketing, pricing, and production decisions about specific products are impossible without frequently updated market metrics and competitive price tracking. Our Brand Tracking solutions provide:
- Fully customizable, brand-level data from facilities in over 35 countries and in more than 20 medtech markets
- Advanced market analytics and SKU-level product pricing analysis at more than 600 US hospitals and over 3,000 manufacturers
- High-level trends in market share and size, device usage, brand shares and prices, procedure growth, and product launches
How is the market performing?
Our data includes SKU-level market and pricing analytics, average selling price projections, market values, and market shares, allowing you to accurately measure how you and your competitors are performing in the market.
Who are the major market players?
Determine who is succeeding and why with detailed procedure growth and product launch data, in-depth knowledge of prices paid by hospitals, and competitor pricing and performance.
How are brand shares changing over time?
Analyze more than 10,000 brands as we lay out their evolution timeline. This will help you understand how brands have been received and what factors drive their success (or failure) in the marketplace.