Treatment Algorithms: Claims Data Analysis
Longitudinal patient-level claims data drive DRGs analysis of progression rates of patients through each line of therapy, the share each product commands by line of therapy, add versus switch patterns to key brands, and product compliance and persistence.
Comprehensive analysis covering 50+ indications allows you to:
- Fine-tune your brand strategy by bringing prescription dynamics to life through longitudinal patient-level data.
- Quantify the opportunity for increasing your brand performance in targeted segments with visibility into brand usage by specific lines of therapy.
- Track your and competitors’ overall brand performance to understand market dynamics and develop forecasts.
- Analyze the pathways that lead to your business, and subsequent prescribing dynamics.
- Understand persistency (how long on the drug) and compliance (actual refills) for the different brands.
