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Commercial Strategy

When it is time to build your strategy or bring your product to market, our cross-functional team has the experience and knowledge to guide you through every step, including competitive strategy development, market simulation, resource allocation and prioritization, strategic planning, and tactical deployment. Working alongside you and your team, we will focusing efforts on factors that impact market uptake to develop an effective commercial strategy focused on ensuring maximal benefit for patients.

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Commercial and Brand Strategy

A comprehensive commercial and/or brand strategy and an execution plan for prioritized segments and key customers built through collaboration and data-driven insights.

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Launch Planning and Tactical Deployment

Ongoing support and collaboration in both planning and tactical deployment through product launch to provide successful market entry and maximize product lifecycle success.

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Competitive Assessment and Simulation

As competitive markets continually evolve, an understanding of competitors’ strategic options and potential choices facilitates market simulations to identify scenarios that could impact the future landscape.

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Organization Design and Development

Assist in deployment of internal assets and resources to meet the evolving needs of key customer segments and therapeutic markets.

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Want to see more? Discover the rest of the Consulting Team here.


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DRG Consulting Careers
At every level within the group, the team members of DRG consulting are high-energy, collaborative and curious individuals with a passion for healthcare.