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Digital Consulting Services

Our Digital Consulting Services give customers direct access to our analyst team.  We analyze brand situations and objectives, audience insights, and the digital landscape to provide recommendations that help our customers get the most out of digital efforts.

 

We work with brands to solve unique challenges and optimize digital strategy.

Brand Strategy Engagements

Our analyst team works closely with organizations and brands to answer client questions and optimize marketing strategy.

We help clients answer questions like:

  • How can we improve our customers’ experience with our brand and provide content and services that move the needle?
  • What are the different media and touch points along our patient’s journey, and how can I marry the digital brand experience with offline elements like TV and print?
  • How can we empower digital excellence in a global brand launch and execute efficiently across local markets?
  • Which tablet rep activities will increase HCP engagement for our brand?
  • What are the best chances my brand has for digital success?
  • How can technology and beyond the pill services help our brand drive better patient outcomes?
  • Brand-level data and analytics for 50+ patient and HCP specialty segments



 

Workshop Development

Another way that we assist customers is by providing in-depth, interactive sessions focused on a particular topic, with the objective of providing hands-on learning for groups of clients.

Topics can include:

  • The Keys to Successful Tablet Rep Meetings
  • Mobile Myths: How Your Audience Really Uses Mobile and Best Practices for Engaging
  • Getting Your Mobile Priorities Straight: Preparing Your Brand for Mobile Excellence Today and Tomorrow
  • Digital Docs Across the Globe- Insights for Multi-country HCP Engagement

Customers love our workshops

  • Brings the research to life in a fun, interactive way
  • Provides real-life applications of the data to business questions
  • Group learning sparks new ideas and encourages teamwork

DRG Digital Consulting has deep expertise in digital marketing and commercial innovation strategy.