Life sciences companies are transforming their sales and account management strategies and skillsets in response to evolving customers dynamics and value drivers.
Your commercial analytics must stay on top of constantly changing influences over care decisions, including clinical standards of care, system and payer affiliations, digital influence, and more.
DRG’s industry-leading data repository and market experts help clients simplify this process and make their sales teams more effective:
the best-fit targets
the right sales team structure and territories
sales strategy and marketing efforts
field reps with accurate intel and powerful communications
Medical and pharmacy claims
Electronic health records
Purchase order data
Encounter-level hospital device usage data
Healthcare provider and affiliations directory
Provider target lists
Custom data analysis
Advisory and consulting
Value dossiers and slides
Communication tool kits
Budget impact calculators
Fingertip Formulary Publisher
Field Force Navigator
Multiple interlinked data sources are necessary to understand the many influences on care decisions today. DRG has the industry’s largest and most accurate, connected and diverse data repository.
Targeting efforts risk falling flat without the right therapeutic and market expertise to put the data in context.
DRG has a uniquely deep bench of disease, market, and reimbursement experts to ensure you get the most accurate data analysis and target lists, so you have the highest confidence in sales resource allocation and territory design.
Every brand and company is at a different point in its sales evolution. Whether you have a robust CRM or are just exploring options, we have solutions that meet you where you are.
And while other vendors may offer piecemeal products, we provide true end-to-end commercial targeting solutions, from data acquisition to customer engagement.