Emerging Therapies: Nucala (US) is a three-wave, syndicated, detailed, expanded analysis that tracks the introduction of Nucala, the first IL-5 inhibitor approved to treat eosinophilic asthma. The series is based on primary research data collected at one month, six months, and one year after Nucala became commercially available. Along with awareness and sources of familiarity, the reports assess U.S. pulmonologists’ and allergists’ trial, adoption, and use of Nucala, including anticipated future trends. The analysis also provides information on product perception, satisfaction, obstacles to use, drivers of prescribing, patient types, displacement of competitors, GlaxoSmithKline’s promotional efforts, and benchmarking against previously launched immune biologics. This module also includes an overview and pipeline analysis of asthma therapies in early- to late-phase clinical development, as well as detailed profiles of, expert insight on, and commercial outlook for select therapies in late-phase development.

Table of contents

  • Nucala Launch Tracking (US) Wave 3
    • Key Findings
    • Benchmarking Nucala Launch Success vs. the Competition
    • Prescriber and Nonprescriber Profiles
      • Differences Between Nucala Prescribers and Nonprescribers
    • Nucala Awareness and Perceptions
      • Unaided and Aided Awareness of Nucala
      • Familiarity with Nucala
      • Sources of Familiarity with Nucala
      • Initial Reaction to and Interest in Nucala
      • Impressions of Nucala
      • Prescriber and Nonprescriber Profiles
    • Nucala Trial and Use
      • Willingness to Prescribe Nucala
      • Number of Patients Currently Receiving Nucala
      • Reasons for Not Yet Prescribing Nucala
      • Anticipated Nucala Use
      • Nucala Performance on Key Attributes
    • Effectiveness of Face-to-Face Detailing for Nucala
      • Nucala Sales Representative Frequency and Reach
      • Satisfaction with Nucala Sales Representatives
      • Nucala Message Recall
    • Methodology
      • Primary Market Research Methodology
    • Appendix

Author(s): Colleen E. Albacker, PhD; Mohit Nasa, MBA

Colleen E. Albacker, is a director with the Immune and Inflammatory Disorders group at Decision Resources Group, where she comanages a team of analysts generating syndicated market research content. She has authored market research reports analyzing physician, payer, and market trends in respiratory indications, including asthma and COPD. Prior to joining Decision Resources Group, Dr. Albacker conducted her graduate research on chromatin-modifying factors in zebrafish cancer and hematopoietic development at Harvard Medical School and Boston Children’s Hospital. She also gained experience with market research through a fellowship with the Harvard Office of Technology Development. Dr. Albacker holds a in genetics from Harvard University and a in biology with honors from the Pennsylvania State University.

Mohit Nasa is a Lead Insights analyst on the Immune and Inflammatory team at Decision Resources Group and has authored content for indications like asthma and rheumatoid arthritis. He holds a Bachelor’s degree in Pharmacy and has earned his MBA in marketing and CRM from Amity Business School. Prior to joining DRG, Mohit worked as a Senior Business analyst at Novartis where he was responsible for end to end market assessment, reporting analytics and related projects for Novartis’s asthma brand Xolair. Mohit has also worked as Brand Manager at Ozone pharma and an Account Manager for IMS Health.


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