Cybercitizen Health U.S. 2017 | Blood Cancer Patients

Questions answered in this report:

  • Affording healthcare: Understand patients’ emotional state in an uncertain healthcare system
  • Managing many sources of health info: Help patients cut through the clutter to find reliable health info; bolster pharma’s credibility as trusted source; Understand shifts in device and info search formats 
  • Navigating the patient journey: Help patients to make health decisions by addressing needs varying by stage of the health journey
  • Receiving value in patient care: Assist physicians in providing a personalized patient experience at the point of care
  • Improving health management: Leverage new technologies to support patients in managing their conditions