ePharma Consumer 2016

ePharma Consumer® is a study and strategic advisory service focused on helping clients understand how patients and caregivers want to interact with manufacturers, assess their content and service preferences, and optimize cross-channel touch points such as websites, apps and patient support programs. The study was fielded among 6002 online adults ages 18+ in the United States in Q4 2016. Data can be segmented by 50+ patient and caregiver categories, including multiple sclerosis, rheumatoid arthritis, cancer, diabetes, heart attack.