Taking the Pulse® US is a study and strategic advisory service focused on helping clients develop an effective multichannel HCP engagement strategy by providing an understanding of basic physician digital behaviors and pain points. Additionally, Taking the Pulse® identifies emerging content and service opportunities as well as a high level understanding of overall changes to the U.S. healthcare landscape.
The study was fielded among 2,994 online physicians in the United States in Q1 2016. Data can be segmented by 20+ specialist types including cardiologists, endocrinologists, neurologists and oncologists.
Questions answered in this report: