BURLINGTON, Mass., July 9, 2014 /PRNewswire/ -- Decision Resources Group announces the launch of PriceTrack, which is an extension of its premier medical technology market intelligence product, Marketrack. PriceTrack purchase order data is now available in an interactive dashboard that enables users to uncover deep market analysis through in-depth pricing analysis. PriceTrack also provides metrics on unit volume, market size and competitor share in U.S. hospitals.
Other key capabilities of the new line extension:
- Stock keeping unit (SKU) data: Over 400 U.S. hospitals submit purchase order data for all consumables and implantables purchased on a regular basis.
- Tableau format: Full analysis is delivered in an interactive Tableau dashboard for customizable segmentation, enabling users to dive deep into their market analytics.
- Key market coverage: Decision Resources Group offers coverage over 25 of the most active U.S. medical device markets.
Comments from Decision Resources Group Director of Brand Solutions Jennifer Thomas:
- "For developing pricing strategies, the medtech industry does not necessarily lack the data so much as the time it takes to sort through it all to find the relevant metrics. Unlike most available data sets on the market, PriceTrack offers clean, granular device market data at the SKU-level and detailed pricing analysis, all via a regularly updated and ready-to-use data feed in Tableau."
Marketrack provides ongoing brand-level market share data from facilities in 40 countries and 20 medtech markets around the world, updated monthly or quarterly within 15 days following the reporting period. Each Marketrack ready-to-use deliverable provides a comprehensive and detailed view of a market of interest, including data on procedures, units used and ASPs across a given device category.
About Decision Resources Group
Decision Resources Group offers best-in-class, high-value information and insights on critical issues within the healthcare industry. Clients rely on this analysis and data to make informed decisions. Find out more at www.DecisionResourcesGroup.com.
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Decision Resources Group
SOURCE Decision Resources Group