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THE CHALLENGE:

Brand team wanted to shift from “broadcast marketing” to becoming a valued partner in their customer’s digital ecosystem.

HOW WE HELPED:

We used a blended methodology of search analysis, survey data, secondary research, competitor analysis, web analytics, social listening, and brand team input to get a robust view of their customer segment and digital ecosystem, providing the brand team answers to key questions.

Learn more by downloading the Digital Ecosystem Mapping (DEM) Case Study.

 

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