If you’re a pharma marketer, you can’t escape the news articles predicting A.I.’s takeover of clinical decision-making. Or the blogs and podcasts preaching Amazon’s inevitable domination of medicine. And don’t get us started on all the vendors pitching chatbots and augmented reality.
The truth is, there are many innovations that should be on pharma’s radar. As you plan for 2018, which ones should you prioritize?
Watch this webinar to learn:
- Where physicians and patients think pharma is missing the mark in digital and customer experience
- Which marketing innovations can move the needle for your brands in 2018
- Best-in-class customer experience examples from your competitors and outside our industry (that means you, Amazon)
- How leading pharmas are driving multichannel engagement innovation within their organizations